21 December, 2022

Why do we need to redesign a website?

When a business redesigns their website, they make it shoppable, mobile-friendly, and more relevant to a customer's needs. It can be a daunting task to take on without the right tools.

Why do we need to redesign a website?

When it comes to your online business, it is really important to have a website that helps your audience connect with your services. It just cannot have that old boring look. Sometimes it becomes important to revamp it related to the latest trends to best the competition. Set the factors in order of importance and take them into consideration while you plan the website redesign. The essential components of website redesign will be discussed.

The website is the focal point of businesses' marketing strategies. The website may be used to promote new items, act as a spokesperson for the business, and bring in more clients. You may find any gaps that can lower website traffic and prospective clients for your business by analyzing your website.

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A better design is required

Your website provides you the chance to reach a wider audience. Therefore, it must be engaging enough to retain visitors on the page. The website might need to be updated since it is out of the current.

Customers want to buy products from businesses with cutting-edge websites. These websites are user-friendly and show how the company keeps up with technological advances. A website design two to three years old might appear dated compared to what your rivals are giving. On the website, straightforward 2-D graphics that are tidy and have a minimalistic approach must be employed.

Rebranding efforts for the website

Businesses may need to change the messaging they use. Following your branding guidelines is one of the most crucial arguments for revamping your website. Visitors will be confused if they get on a website that doesn't accurately represent the brand. They will abandon it right away when they realize it is a harmful website.

When rebranding, you must also make the appropriate changes to the website. The developers must review and implement the amended branding specifications throughout the website. Your employees must consider any changes to your company's overall business plan and audience-focused offers. Adaptable and user-friendly tools must be used while constructing the website.

Interested in Driving More Traffic

Do you notice a decline in the number of people visiting your website? Or your website's bounce rates have been increasing. These are a few other elements that affect how websites for businesses are updated. It can be necessary to update the website's design or only the content.

You must redesign the website after getting enough industry input to identify the parts that need improvement. Other website elements, such as a blog section, can also be made. The blog postings could also be linked to or related to relevant web pages. Such a connection might improve your SEO standing.


On their websites, businesses interact with their consumers. The organization's business goals and branding guidelines must coincide with the website. The target market must be effectively courted by being novel and appealing. You must redesign the website as a web administrator to add functionality, improve speed, or stay competitive. Several reasons help you when you have revamped your website. Try it and give it a new look so your audience can feel surprised.

People also ask

A website redesign can help improve the user experience, increase traffic and conversions, and keep your business current with the latest design trends and technologies. It is important to regularly reassess and update your website to ensure that it is meeting the needs of your audience and effectively promoting your brand.

The frequency of a website redesign will depend on a variety of factors, including the size and complexity of the website, the rate of technological change in your industry, and the effectiveness of the current design. In general, it is a good idea to reassess the need for a redesign every 1-3 years.

Some factors to consider when redesigning your website include the overall goal of the redesign, the target audience and user experience, the branding and visual identity, the content and messaging, the navigation and structure, and the technical aspects such as mobile-friendliness and search engine optimization.

The cost of a website redesign can vary widely depending on the scope of the project and the specific needs of your business. A small, basic redesign may cost a few thousand dollars, while a larger, more complex redesign could cost tens of thousands of dollars. It is important to work with a web design professional or agency to get a clear understanding of the costs and budget for your project.

It is possible to redesign your website yourself, especially if you have some technical skills and experience with web design and development. However, a website redesign is a significant project that requires careful planning and consideration of various factors such as branding, user experience, and technical considerations. It is often advisable to work with a professional web design agency or individual to ensure that the redesign is successful and effective.

Privacy Policy

Effective date: December 02, 2018

Artistic Bird (us, we, or our) operates the https://www.artisticbird.com website (the "Service").

This privacy policy has been ordered to more readily serve individuals who are worried about how their Personally identifiable information (PII) is being utilized on the web. As used in US protection law and data security, PII can be utilized alone or with other data to distinguish, contact, or find a solitary individual or recognize a person in a setting. Kindly read our security strategy cautiously to get a reasonable comprehension of how we gather, use, ensure, or handle your Personally Identifiable Information as per our site.

We use your data to provide and improve the Service. Using the Service, you agree to this policy's collection and use of information. Unless otherwise defined in this Privacy Policy, terms used in this Privacy Policy have the same meanings as in our Terms and Conditions, accessible from https://www.artisticbird.com.

Information Collection And Use

We collect several different types of information for various purposes to provide and improve our Service to you.

Types of Data Collected


Personal Data

While using our Service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you ("Personal Data"). Personally identifiable information may include, but is not limited to:

  • Email address
  • First name and last name
  • Phone number
  • Cookies and Usage Data
Usage Data

We may also collect information on how the Service is accessed and used ("Usage Data"). This Usage Data may include information such as your computer's Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

Tracking & Cookies Data

We use cookies and similar tracking technologies to track the activity on our Service and hold certain information.

Cookies are files with a small amount of data, including a unique anonymous identifier. Cookies are sent to your browser from a website and stored on your device. Tracking technologies also used are beacons, tags, and scripts to collect and track information and improve and analyze our Service.

You can instruct your browser to refuse all cookies or indicate when a cookie is being sent. However, you may not use some portions of our Service if you do not accept cookies.

Examples of Cookies we use:

  • Session Cookies. We use Session Cookies to operate our Service.
  • Preference Cookies. We use Preference Cookies to remember your preferences and various settings.
  • Security Cookies. We use Security Cookies for security purposes.

Please visit our Cookies Policy Page for more information about the cookies we use and your choices regarding cookies.

Use of Data

Artistic Bird uses the collected data for various purposes:

  • To provide and maintain the Service
  • To notify you about changes to our Service
  • To allow you to participate in interactive features of our Service when you choose to do so
  • To provide customer care and support
  • To provide analysis or valuable information so that we can improve the Service
  • To monitor the usage of the Service
  • To detect, prevent and address technical issues
Transfer Of Data

Your information, including Personal Data, may be transferred to — and maintained on — computers outside your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those from your jurisdiction.

If you are located outside India and choose to provide information to us, please note that we transfer the data, including Personal Data, to India and process it there.

Your consent to this Privacy Policy, followed by your submission of such information, represents your agreement to that transfer.

Artistic Bird will take all steps reasonably necessary to ensure that your data is treated securely and following this Privacy Policy. No transfer of your Personal Data will take place to an organization or country unless adequate controls exist, including the security of your data and other personal information.

Disclosure Of Data

Legal Requirements

Artistic Bird may disclose your Data in the good faith belief that such action is necessary to:

  • To comply with a legal obligation.
  • To protect and defend the rights or property of Artistic Bird.
  • To prevent or investigate possible wrongdoing in connection with the Service.
  • To protect the personal safety of users of the Service or the public.
  • To protect against legal liability.
Security Of Data

The security of your data is important to us, but remember that no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.

Service Providers

We may employ third-party companies and individuals to facilitate our Service ("Service Providers"), provide the Service on our behalf, perform Service-related services, or assist us in analyzing how our Service is used.

These third parties have access to your Personal Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.


We may use third-party Service Providers to monitor and analyze the use of our Service.

  • Google Analytics
  • Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of our Service. This data is shared with other Google services. Google may use the collected data to contextualize and personalize the ads of its advertising network.
  • You can opt-out of having made your activity on the Service available to Google Analytics by installing the Google Analytics opt-out browser add-on. The add-on prevents Google Analytics JavaScript (ga.js, analytics.js, and dc.js) from sharing information with Google Analytics about visits activity.
  • For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page: https://policies.google.com/privacy?hl=en.
Links To Other Sites

Our Service may contain links to other sites that we do not operate. If you click on a third-party link, you will be directed to that third-party's site. We strongly advise you to review the Privacy Policy of every site you visit.

We have no control over and assume no responsibility for third-party sites or services' content, privacy policies, or practices.

GDPR Privacy

Legal Basis for Processing Personal Data under GDPR

We may process Personal Data under the following conditions:

  • Consent: You have given Your consent for processing Personal Data for one or more specific purposes.
  • Performance of a contract: Provision of Personal Data is necessary for the performance of an agreement with You and/or for any pre-contractual obligations thereof.
  • Legal obligations: Processing Personal Data is necessary for compliance with a legal obligation to which the Company is subject.
  • Vital interests: Processing Personal Data is necessary to protect Your vital interests or another natural person.
  • Public interests: Processing Personal Data is related to a task carried out in the public interest or the exercise of official authority vested in the Company.
  • Legitimate interests: Processing Personal Data is necessary for the legitimate interests pursued by the Company.

In any case, the Company will gladly help clarify the specific legal basis that applies to the processing, mainly whether the provision of Personal Data is a statutory or contractual requirement or a requirement necessary to enter into a contract.

Your Rights under the GDPR

The Company undertakes to respect your personal data confidentiality and guarantee. You can exercise Your rights.

You have the right under this Privacy Policy, and by law, if You are within the EU, to:

  • Request access to Your Personal Data. The right to access, update or delete the information We have on You. Whenever made possible, you can access, update or request the deletion of Your Personal Data directly within Your account settings section. Please contact us to assist you if you cannot perform these actions yourself. This also enables You to receive a copy of the Personal Data We hold about You.
  • Request correction of the Personal Data that We hold about You. You have the right to have any incomplete or inaccurate information. We hold about You corrected.
  • Object to processing of Your Personal Data. This right exists where we rely on legitimate interest as the legal basis for Our processing. There is something about Your particular situation which makes You want to object to our processing of Your Personal Data on this ground. You also have the right to object where We are processing Your Data for direct marketing purposes.
  • Request erasure of Your Personal Data. You have the right to ask Us to delete or remove Personal Data when there is no good reason for Us to continue processing it.
  • Request the transfer of Your Personal Data. We will provide to You, or to a third party You have chosen, Your Personal Data in a structured, commonly used, machine-readable format. Please note that this right only applies to automated information that You initially provided consent for Us to use or used the information to perform a contract with You.
  • Withdraw Your consent. You have the right to withdraw Your consent to use your Personal Data. If You cancel Your consent, We may not be able to provide You with access to certain specific functionalities of the Service.

Exercising Your GDPR Data Protection Rights

You may exercise your access rights, rectification, cancellation, and opposition by contacting Us. Please note that we may ask You to verify Your identity before responding to such requests. If You make a request, We will try our best to respond to You as soon as possible.

You have the right to complain to a Data Protection Authority about Our collection and use of Your Personal Data. If you are in the European Economic Area (EEA), please contact your local data protection authority in the EEA for more information.

COPPA (Children Online Privacy Protection Act)

Our Service does not address anyone under 18 ("Children").

We don't intentionally gather recognizable data from kids or anybody younger than 18. Please contact us if you are a parent or guardian and know that your Children have provided us with Personal Data. If we become mindful that we have collected Personal Data from children without confirmation verification of parental consent, we take steps to remove that information from our servers.

Changes To This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page.

We will notify you via email and a prominent notice on our Service before the change becomes effective and update the "effective date" at the top of this Privacy Policy.

You are advised to review this Privacy Policy periodically for any changes. This Privacy Policy changes are effective when posted on this page.

Contact Us

If you have any questions regarding this Privacy Policy, you may contact us using the information below.

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